Celebrate soccer, culture, commerce, tourism, and community across Pennsylvania’s growing 222 Corridor. Powered by the Berks County Latino Chamber of Commerce and I-LEAD, Inc., this regional initiative brings together Lancaster, Reading, and Allentown for soccer-inspired events, watch parties, vendors, music, food, and family engagement during the 2026 international soccer season.
Watch Rep. Johanny Cepeda-Freytiz share more about the regional soccer initiative and the opportunities it creates for communities throughout the 222 Corridor.
The Berks County Latino Chamber of Commerce, in partnership with I-LEAD, Inc., is proud to launch a regional initiative designed to celebrate soccer, culture, commerce, tourism, and community throughout Pennsylvania’s growing 222 Corridor.
Thanks to the leadership and vision of Rep. Johanny Cepeda-Freytiz, the BCLCC was awarded grant funding to help bring this regional effort to life. This initiative helps connect tourism, small business growth, cultural celebration, and economic development during a major year for international soccer.
Celebrating the global spirit of the beautiful game.
Highlighting global culture, music, food, and community pride.
Driving foot traffic and visibility for small businesses.
Positioning the 222 Corridor as a regional destination.
The 222 Corridor Summer of Soccer Experience brings together Reading, Lancaster, and Allentown through soccer-themed community events, watch parties, vendor opportunities, cultural celebrations, family activities, and regional tourism promotion.
Driving visitors into local communities and supporting regional destinations.
Creating opportunities for Latino and small business vendors.
Connecting Lancaster, Reading, and Allentown through a shared soccer experience.
Bringing residents, visitors, and soccer fans together through watch parties and activations.
Celebrating Latino culture, food, music, family, and community pride.
The 2026 regional soccer experience will include events and activations throughout Lancaster, Reading, and Allentown. Each city will bring its own local energy, culture, food, music, and community celebration to the 222 Corridor.
This event is expected to attract visitors from across the region and serve as a major kickoff celebration for the 222 Corridor Summer of Soccer Experience.
Food vendors interested in participating in the Lancaster event should contact:
Yazmin Way
Vendors are strongly encouraged to apply as soon as possible because all vendors will need temporary licensing approval, Health Department approval, and event authorization prior to participation.
Click below to view additional details:
Allentown will host exciting soccer watch party celebrations bringing together residents, visitors, families, and soccer fans from throughout the Lehigh Valley.
The World’s Game will bring with it passionate soccer fans from around the world. This is a significant opportunity for local businesses and entrepreneurs, food vendors, community organizations, cultural partners, and regional stakeholders. The 222 Corridor Summer of Soccer Experience invites you to explore opportunities to get involved. Click on the links below to learn more about vendor opportunities.
Food vendors may have opportunities to participate in select regional events.
Local businesses can benefit from increased visibility, tourism, and foot traffic.
Community partners can participate through outreach, cultural displays, family engagement, and local programming.
Sponsors and regional partners can help support the 222 Corridor Summer of Soccer Experience and gain visibility across Lancaster, Reading, and Allentown.
The 2026 regional soccer initiative is about more than the game. It is about supporting local small businesses, creating economic opportunity, driving tourism revenue, celebrating our shared culture and diversity, engaging youth and families, and building regional collaboration across the 222 Corridor.
Helping local entrepreneurs and vendors gain visibility.
Connecting tourism, commerce, and community events.
Bringing visitors into regional communities.
Highlighting culture, diversity, music, food, and pride.
Creating welcoming experiences for families and soccer fans.
Uniting Reading, Lancaster, and Allentown through the 222 Corridor.
Follow upcoming announcements, sponsorship opportunities, vendor registration details, and additional regional soccer activations throughout Reading, Lancaster, and Allentown.
Contact the Berks County Latino Chamber of Commerce today!
Email Josie Boykins
info@berkslatinochamber.com
We are more than a chamber of commerce—we are a movement of entrepreneurs, leaders, and partners driving economic opportunity for the Latino community.
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